Word Of Mouth Advertising -- See Also Viral marketing Here are entered works on an Internet marketing and advertising technique that propagates a marketing message by inducing Web sites or users to pass it on to other sites or users.
Word Play -- See Plays on words Here are entered works on the act or instance of playing upon words or speech sounds, especially to achieve a humorous or rhetorical effect. Works on games in which players compete in forming, thinking of, or guessing words according to a set of rules are entered under Word games.
Wordless Story Books -- See Stories without words Here are entered picture books consisting of one or more narratives or stories without text.
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Wordplay -- See Plays on words Here are entered works on the act or instance of playing upon words or speech sounds, especially to achieve a humorous or rhetorical effect. Works on games in which players compete in forming, thinking of, or guessing words according to a set of rules are entered under Word games.